This is a practical introductory manual on business modelling and routes to market, drafted in the framework of GET project (2015). The Guide presents some approaches to business development in the sector of health. In particular, the Guide presents three approaches: business model Canvas, the lean start-up methodology, and the continuous improvement methods. Tools and resources are also included. Each approach is discussed individually to offer an outline structure and a fundamental level of understanding, together with links to tools, literature, and case studies for further details and references to help the application of these methods and to help the achievement of best success to eHealth start-ups.
Part of interest: The entire document.
Target groups: Innovation Business, Start-ups, Intermediaries, Payers